Introducing Urban Antioxidant Sunscreen SPF 40
Experience the first dermatologist-developed SPF that protects against UVA, UVB, HEV (blue light) and pollution.
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How 4 factors cause 85% of skin aging
Dr. Loretta's pioneering research shows that visible aging is caused by these 4 factors.
Pollution
Because many are 30x smaller than our pores, indoor and outdoor pollution particles penetrate into living skin to produce lines, redness and discoloration.
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Light
Light from the sun and from our computer screens damages skin, causing uneven pigment, redness, puffiness and wrinkles.
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Climate
Changes in humidity and temperature tend to weaken your skin’s protective barrier, resulting in dryness, irritation or acne.
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Irritants
Problematic ingredients in skincare products often do more harm than good, causing sensitivity, redness, flaking and rough texture.
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Protected Skin
is Beautiful Skin
As a dermatologist, my passion is helping women feel confident as they age. That’s why I’ve created the first skincare line that protects from the four external factors responsible for more than 85% of skin aging — pollution, light, climate and irritants.
My products combine high concentrations of medical grade actives, aromatherapy and botanical ingredients to keep your skin unexposed to these external factors, ensuring healthier, more youthful skin.
Follow @drloretta on Instagram for the latest skin care inspiration