Introducing the Discovery Set.

The perfect way to try our most-loved products while giving your skin the treatment it deserves.

Our first mineral sunscreen is here!

Meet Universal Glow Daily Defense Mineral Sunscreen Fluid SPF 40, your go-to tinted lightweight moisturizer meets universally blendable mineral SPF.

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Build your Regimen.

Bundle 3 or more products to save 10% on your real world skincare regimen.

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Female-Founded Family-Run Dermatologist-Formulated Clinically Tested 100% Vegan Cruelty-Free

All-time favorites.

Gentle Hydrating Cleanser

$35

For gently removing everything from dirt and makeup to tiny pollution particles without stripping skin.

(108)

Tightening Eye Gel

$60

For visibly reducing under eye puffiness, dark circles, and crow's feet.

(120)

Intense Replenishing Serum

$70

For creating a natural, dewy glow and protecting against visible signs of aging.

(120)

Urban Antioxidant Sunscreen SPF 40

$50

For daily use, full spectrum protection outside and at home.

(74)

“As a practicing dermatologist for over 40 years, I’ve always had a passion for understanding why our skin ages—and have dedicated my career to exploring how we can address key external factors like pollution, light, climate, and irritants.”

Loretta Ciraldo

MD, FAAD

Discover the Story

Skincare for the real world.®

Dr. Loretta’s approach to skincare formulation is rooted in the skin aging exposome theory. This explains that a majority of skin aging changes are caused by exposure to real-world environmental aggressors and other influences, including stress, nutrition and sleep patterns.

Every Dr. Loretta product is formulated with high concentrations of proven actives and effective botanical ingredients to address the four key real-world factors we face each day:

Pollution

Light

Climate

Irritants

The Philosophy