Skincare for the real world.®

Sunlight, stress, smog
– daily life leaves its mark.

Patient 1’s forearm vs. their lower back.
Patient 2's face vs. their stomach.
Patient 3's arm vs. their stomach.

While stopping the world around us isn’t an option, smarter skincare is. With powerful ingredients and proven results, our formulas support your skin through everyday stressors with confidence and ease.

Shaping the future of skincare.

For decades, skin science focused almost exclusively on sun exposure. But research shows there are many more everyday stressors that affect our skin.

Pollution: Outdoor pollution, indoor dust and debris, and daily environmental aggressors weaken the skin’s natural barrier leaving it more susceptible to damage.

Our belief.

At Dr. Loretta, we believe skincare is self-care and that aging is a privilege. We aim to empower every person to feel confident in their skin in every season of life. Our dermatologist-developed skincare is backed by science and made to face the real world.

Born from experience and family-led.

Before launching Dr. Loretta in 2018, Dr. Loretta Ciraldo had already spent decades caring for patients in her Miami dermatology practice. Today, she and her daughters, Gina and Liza, carry forward the brand.

Learn about Our Family